I thought that this image went with the lifestyle of our song and band. The Rockerbilly image that the character portrays gives out the feel of the life style in which we are going for in our video. The retro 50's style is quite niche and specific so will appeal to specific people more than others.
After our group had decided on the 50's rockerbilly image, we researched the genre and lifestyle and looked on google images of similar bands to the one we are doing and bands who are in that lifestyle.
We feel as though this image will target our audience well as it goes with the lifestyle and looks quite cool and vintage. The style of the character in the image will reflect the style of our target audience and they will be able to relate to it.
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