Wednesday, 24 November 2010

Institution

Institution

My group and I have been doing research into Institutions that may possibly market our music video. We have found a website called, "Western Star", which is an independant record label that claims to be "The home of the finest new rockabilly, Pyschobilly and British rock & roll in the world". Western Star would be an ideal institution to market our music video as it is already famous on the British rock & roll scene and our target audience would be able to discover our video more easily. Another advantage of marketing our music video with Western Star is that it will be very interested in our ideas and will not try to change them to fit more generic needs

http://www.western-star.co.uk/about-western-star_2.aspx

On the Western Star website there is a section that has links to similar websites and websites of interest to the target audience of Western Star. On that link page we found many other websites similar to Western Star that could distribute our music video, the links are below.

http://www.cherryred.co.uk/
http://www.crazyloverecords.de/
http://www.joemeek.com/
http://www.nervous.co.uk/
http://www.raucousrecords.com/

One of the websites we found was a website called "Jumpin' from 6 to 6", which is a webzine about acts similar to, "The New Town Centres", who are the band we are making a music video for. By including an article on our video on the website it would be a very good way to market our product.

www.jumpingfrom6to6.com/

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